En 1997, la revista Wired publicó un artículo en el que anunciaba un futuro más allá de la web gracias a las tecnologías push. Este mes, su redactor jefe Chris Anderson publica un artículo en el que se repite el augurio de la muerte de la web. El propio Anderson cita aquel artículo de 1997, afirmando que no se trató de un error si no de una anticipación. El texto de Anderson ya ha levantado multitud de réplicas y reflexiones… en la web.
El artículo, publicado en pararelo con otro de Michael Wolff, empieza describiendo la vida del internauta desde que se levanta y subraya que la mayoría de herramientas a las que acude son aplicaciones, desde el correo a un podcast pasando por una conversación en Skype o jugando en Xbox. “Usted ha pasado el día en Internet, pero no en la web. Y no está solo”. Para Anderson, se está produciendo una migración desde el mundo abierto de la web a plataformas más cerradas que usan Internet para el transporte pero que prescinden de la navegación web. Un universo que no puede rastrear Google. El cosumidor escoge esta opción “no porque rechace la idea de la web si no porque estas plataformas a menudo trabajan mejor” y se ajustan más a las ncesidades del usuario. “El hecho de que sea más fácil para las empresas hacer dinero en estas plataformas cimienta la tendencia. Productores y consumidores está de acuerdo: la web no es la culminación de la revolución digital”.
Para Anderson, el contenido que se consulta desde la web apenas representa una cuarta parte del tráfico de Internet y esta cuota está bajando. En cinco años, el acceso a Internet desde los móviles sobrepasará al realizado desde los ordenadores y su pequeña pantalla favorecerá el desarrollo de aplicaciones diseñadas para propósitos concretos.
Anderson teoriza que este camino hacia plataformas específicas, y con un modelo de negocio más claro para sus autores, refleja el ciclo del capitalismo. En su artículo cita la historia de las compañías ferroviarias, energéticas o de telecomunicaciones que, al inicio de la tecnología, se multiplican para, luego, concentrarse en unas pocas. “Es el camino natural de la industrialización: invención, propagación, adopción y control”. El autor está convencido de que amamos lo gratuito, pero también aquello que nos sirve y amamos y estamos dispuestos a pagarlo “¿Ha consultado usted su factura del teléfono móvil?”, pregunta.
La web, recuerda Anderson, tiene ya 18 años, es adulta y una generación entera ha crecido usándola, pero el consumo de Internet cambiará debido a la naturaleza humana. “Intelectualmente apreciamos lo abierto, pero al final del día nos hemos decantado hacia los caminos más fáciles”. Esto explica, según el autor, que haya quien compre canciones en iTunes que se pueden descargar gratis en otros sitios. “Los jóvenes tienen más tiempo que dinero, pero cuando te haces mayor, tienes más dinero que tiempo” y ello explica la migración hacia servicios comerciales. El artículo termina calificando el delirante caos de la web abierta como una fase adolescente subsidiada por gigantes industriales para abrir camino hacia un nuevo mundo que ahora estrangulan para ofrecer otras alternativas que, por lo que parece, amamos.
El artículo de Anderson ya ha despertado polémica en la medida que es un autor que ha hecho aportaciones intelectuales muy provechosas. Suyo, por ejemplo, es el concepto de “larga cola” para explicar las posibilidades de éxito del comercio electrónico que atiende a una clientela reducida que está desasistida por los sistemas tradicionales.
Polémica
La primera crítica que ha recibido el artículo consiste en destacar que confunde el fin de la web con el fin de ciertos negocios sobre la web. En Canoe aseguran que gente como Julian Assange, de Wikileaks, continuarán utilizando el poder de la web y los curiosos continuarán encontrándose en ella, “pero las ovejas habrán emigrado”.
En New York Magazine advierten que las tesis expuestas en este artículo por Anderson son una discreta corrección a las sostenidas en su último libro, Free: The Future of a Radical Price, donde sostenía que en el mundo digital, donde el coste de producción se acerca a cero, lo gratis será ampliamente empleado por las compañías para conducir al consumidor hacia la compra de otros productos.
En TechCrunch son particularmente contundentes. Sostienen que Wired se equivocó en 1997 y vuelve a hacerlo ahora. Según este sitio, Anderson se basa en cifras de tráfico erróneas sobre el descenso de la web y no destaca que muchas aplicaciones trabajan sobre la misma. Es como, aseguran, mostrar el gráfico de un plátano y asegurar que ello explica el aumento del precio de la gasolina.
La propia Wired tiene abierto un debate sobre el tema.
Depending on yourself to make the decisions can really be upsetting and frustrating. Many of us develop this ability over the course of our life. Its not the sort of thing that simply just happens.
Attractive section of content. I just stumbled upon your site and in accession capital to assert that I get actually enjoyed account your blog posts. Any way I will be subscribing to your augment and even I achievement you access consistently rapidly.
I’d think this has gotta be some form of evolutionary characteristic to determine what type of individual someone is. Whether they are out to get money, if they are mean, a foe and dangerous. Many would need to know how to work with to them.
Good thinking. I’m curious to think what type of impact this would have globally? Sometimes people get a little upset with global expansion. I’ll check back to see what you have to say.
Good thinking. Wondering what you think of it’s implication on society as a whole though? There are times when things like this begin to have global expansion and frustration. I’ll check back to see what you have to say.
Great points altogether, I just added this to my RSS feed. Do you have any feedback on your most recent post though?
Get upset! Simply letting the quota happen isn’t acceptable. Generally this will allow you to take the inititive to make things happen.
My favorite town of all, without a doubt is St Gallen Swiss. Switzerland is really great, quiet, clean and connected with nature. Something I inherently obsess about, it is pleasant and comforting.
I’m curious if you ever have problems with what people post? The internet never used to be like that, except that recently it seems to have become better. What are your thoughts?
You need to get upset! Get motivated and get pissed off. Now this will let you take the next steps to becoming successful.
שלום וצהריים טובים לכל האנשים אני רוצה להמליץ לכולם על חברת הדברה בשם אפקטיבי הדברה – היא חברה מומחית לשרותי הדברה. שירותי הדברה בשיטות החדישות ביותר ואחריות מקיפה על ביצוע כל עבוד* של הדברה שמובצעת על ידי החברה.
You made some respectable factors there. I appeared on the web for the problem and located most people will go along with together with your website.
My favorite town of all time, has to be Lugano Swiss. Switzerland is one of the best skiing areas. Something I inherently obsess about, its pleasant and comforting.
Whats hard now is how the systematic look to ones life is not fixed. This may sound confusing? It is nearly as if we walk through life with glasses on, not accepting the true meaning of our own lives.
Generally I’d have to agree with this. Last week while I was browsing at Target I had the same problem. I recently to purchase it.
I’m curious if you ever have problems with what people post? The internet never used to be like that, recently though it has turned around. What do you think?
My favorite town of all time, no doubt about it that its Zurich Switzerland. Switzerland just has this nice connotation about it. Something I absolutely obsess about, it is calm and relaxing.
Very nice post. I simply stumbled upon your blog and wanted to mention that I have really loved surfing around your weblog posts. After all I will be subscribing for your rss feed and I hope you write again very soon!
Whats tough now is how the programmed look to life is not revolutionized. This may sound confusing? It is almost as if we run through our lives with our eyes closed on, not accepting the true fate of our own destiny.
Get two plants, and set both of them in two different locations. One plant should be put in a box with a light so it can grow. The other plant should be put in a dark box so it will not grow.
Great stuff.You may want to actually consider things like sausages. What do you think?
Understanding to the beginning of a problamatic solution starts with figuring out the solution. While may seem hard to comprehend but most hard times exist from the premise, not the conclusion.
Whats rough now is how the systematic approach to ones life is not fixed. You know what I mean? Its almost as if we walk through our lives with glasses on, not understanding the true meaning of our own destiny.
Time and time again I like to think about these difficulties. In fact it wasn’t even a month ago that I was thinking about it. Frankly, what is your thought though?
I’m still learning from you, while I’m trying to reach my goals. I absolutely enjoy reading all that is written on your blog.Keep the aarticles coming. I liked it
I’m wondering if you have noticed how the media has changed? What used to neve be brought up or discussed has changed. Frankly it is about time we see a change.
Wow this game looks uber. How is a worker bee supposed to get any learning done with all-knowing distractions like this?!?!
You need to get upset! Simply letting the quota happen isn’t acceptable. Generally this will allow you to take the inititive to make things happen.
Thanks for sharing.
Thanks for the good writeup. It if truth be told was a leisure account it. Look advanced to more added agreeable from you! However, how could we be in contact?
Should you enjoyed th is submit, be sure to subscribe to my RSS feed!
Hello,I am glad D iscovered th is page,I would bookmark it,Fantastic internet site,Very good data.
would you head articulating a handful of those things you like?
My dad continues to be writing a book prec isely on stage with th is weblog, I’ve emailed him the web address so perhaps he could choose up a few pointers. Great Task.
After research a number of of the blog posts in your website now, and I really like your means of blogging. I bookmarked it to my bookmark website checklist and will likely be checking again soon. Pls check out my web page as properly and let me know what you think.
i like th is blog site also poor you’ve got so many unrelated comments
great post,however i have some trouble in understanding the final section, could you please make it clear a bit in depth?
Hey 7a5hd4zmuvo8skyfuaor, very interesting post, it really got me thinking. g3qxgpgbwo vz8ek8xcn4 Thank you. csq6d3q95m
cvz76k2bse
Resources just like the one you mentioned right here shall be very useful to me! I’ll submit a link to this web page on my blog. I’m certain my visitors will discover that very useful. Big thanks for the useful info i discovered on Area News Anyway, in my language, there are not much good supply like this.
Hello, i learn your blog sometimes and that i own a similar one and i used to be just wondering if you happen to get a variety of spam feedback? In that case how do you prevent it, any plugin or something you may advocate? I’m getting a lot recently it’s driving me mad so any assist is very much appreciated. Anyway, in my language, there will not be a lot good supply like this.
I’ve been trying to Achieve access to this website for a while. I used to be using IE then when I tried Firefox, it labored just high-quality? Just wished to bring this to your attention. This is really good blog. I have a bunch myself. I actually admire your design. I know this is off subject however,did you make this design yourself,or buy from someplace? Anyway, in my language, there aren’t a lot good source like this.
Sources like the one you talked about right here will probably be very useful to me! I will submit a link to this web page on my blog. I am sure my guests will discover that very useful. Large thanks for the useful data i discovered on Domain Information Anyway, in my language, there aren’t much good supply like this.
Took me time to read all of the comments, but I really loved the article. It proved to be very useful to me and I am positive to all the commenters right here! It is always good when you can’t solely be informed, but additionally engaged! I am sure you had pleasure writing this article. Anyway, in my language, there aren’t a lot good supply like this.
Hi, i learn your blog often and that i personal an identical one and i was simply questioning if you get numerous spam comments? If that’s the case how do you forestall it, any plugin or something you may recommend? I am getting so much lately it is driving me mad so any help is very a lot appreciated. Anyway, in my language, there will not be a lot good supply like this.
Glorious info here. This attention-grabbing put up made me smile. Maybe for those who throw in a couple of pictures it’s going to make the whole thing more interesting. Anyway, in my language, there are usually not a lot good supply like this.
Excellent data here. This interesting submit made me smile. Maybe if you throw in a few footage it’s going to make the whole thing more interesting. Anyway, in my language, there aren’t a lot good supply like this.
Hey cool blog, just wondering what anti-spam software program you use for comments as a result of i get heaps on my blog. Anyway, in my language, there usually are not a lot good source like this.
Thanks for the smart critique. Me & my neighbour had been getting ready to do a little analysis about that. We got a superb e book on that matter from our local library and most books where not as influensive as your information. I’m very glad to see such data which I used to be searching for an extended time.This made very glad! Anyway, in my language, there will not be a lot good source like this.
Fully perceive what your stance on this matter. Although I might disagree on some of the finer particulars, I think you did an awesome job explaining it. Sure beats having to research it on my own. Thanks. Anyway, in my language, there are usually not a lot good source like this.
I was questioning what’s up with that weird gravatar??? I do know 5am is early and I am not wanting my greatest at that hour, however I hope I do not appear like this! I would however make that face if I’m requested to do one hundred pushups. lol Anyway, in my language, there are not much good source like this.
I used to be on the lookout for essential information on this subject. The information was necessary as I am about to launch my own portal. Thanks for offering a lacking link in my business. Anyway, in my language, there should not a lot good supply like this.
Wonderful information here. This fascinating put up made me smile. Perhaps for those who throw in a couple of footage it would make the entire thing more interesting. Anyway, in my language, there aren’t much good source like this.
Hey, I liked the posts and cool design you got here! I have your site favorited to keep up with any further articles. I would like to say thanks for taking the time to share your experience and the time into the stuff you post!! Two Thumbs up!
Assets just like the one you talked about here might be very helpful to me! I will submit a link to this page on my blog. I am positive my guests will discover that very useful. Big thanks for the helpful info i discovered on Domain Information Anyway, in my language, there should not much good source like this.
Glorious read, I just passed this onto a colleague who was doing a little analysis on that. And he actually purchased me lunch because I found it for him smile So let me rephrase that: Thanks for lunch! Anyway, in my language, there usually are not much good source like this.
Thank you for the sensible critique. Me & my neighbour were preparing to do a little analysis about that. We bought a very good e-book on that matter from our local library and most books the place not as influensive as your information. I am very glad to see such information which I was searching for a long time.This made very glad! Anyway, in my language, there usually are not a lot good supply like this.
Howdy, i learn your weblog occasionally and that i own a similar one and i was just wondering if you get loads of spam feedback? If that’s the case how do you forestall it, any plugin or anything you possibly can advise? I get a lot lately it’s driving me mad so any help may be very a lot appreciated. Anyway, in my language, there usually are not a lot good supply like this.
I’ve to say, I dont know if its the clashing colors or the bad grammar, but this blog is hideous! I imply, I dont wish to sound like a know-it-all or anything, however may you will have probably put just a little bit extra effort into this subject. Its really interesting, however you dont characterize it well at all, man. Anyway, in my language, there usually are not much good supply like this.
Properly, that is my very first visit in your weblog! We’re a group of volunteers and beginning a brand new initiative in a community within the same niche. Your weblog supplied us useful information to work on. You might have carried out a marvellous job! Anyway, in my language, there are not much good supply like this.
Hey cool weblog, just wondering what anti-spam software you use for comments because i get lots on my blog. Anyway, in my language, there should not much good supply like this.
Resources just like the one you mentioned right here shall be very useful to me! I’ll submit a link to this web page on my blog. I’m certain my visitors will discover that very useful. Big thanks for the useful info i discovered on Area News Anyway, in my language, there are not much good supply like this.
I was questioning if you would be desirous about becoming a visitor poster on my blog? and in trade you would put a link the submit? Please let me know whenever you get a chance and I will ship you my contact details – thanks. Anyway, in my language, there aren’t a lot good supply like this.
I’ve to say, I dont know if its the clashing colors or the bad grammar, however this blog is hideous! I mean, I dont wish to sound like a know-it-all or something, but may you have got presumably put slightly bit more effort into this subject. Its actually attention-grabbing, however you dont characterize it nicely in any respect, man. Anyway, in my language, there are usually not a lot good supply like this.
Have you ever ever thought about adding just a little bit more than simply your thoughts? I mean, what you say is important and everything. But its received no punch, no pop! Possibly in the event you added a pic or two, a video? You can have such a more highly effective blog in the event you let people SEE what youre speaking about instead of just studying it. Anyway, in my language, there are not a lot good supply like this.
I was questioning what is up with that bizarre gravatar??? I do know 5am is early and I’m not wanting my finest at that hour, but I hope I don’t seem like this! I would nonetheless make that face if I am asked to do a hundred pushups. lol Anyway, in my language, there aren’t much good supply like this.
I used to be wondering in case you could be all in favour of becoming a guest poster on my blog? and in exchange you would put a link the post? Please let me know whenever you get a chance and I’ll ship you my contact details – thanks. Anyway, in my language, there usually are not much good supply like this.